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Why Technical SEO & On-Site SEO Are Rarely Enough

Let me start by saying that there is objective and significant value to have from well-done technical and on-site SEO.Technical SEO refers to…

Content optimization using entities: An actionable guide…

They’re by no means a secret, and entities’ role in…

Google Analytics glitch in an ad-filled internet

Ad blockers are a constant of the internet, but what does that…

How to utilize holiday season traffic for 2020’s Q1…

Q4 is the most competitive time period for ecommerce businesses,…

SEO Reports: Which Metrics Matter & How to Use Them…

There is an overwhelming amount of data available to SEO professionals.Some of it is useful, but a lot is not.It can be tempting to report on data that…

Google’s John Mueller: Our SEOs Have it Harder Than Others

Google’s John Mueller informed an aspiring Google employee that it’s SEO allegedly have it “harder than others.”This was…

Surprising Facts About E-A-T

Google has recommended that publishers review their quality raters guidelines to know what Google wants. The SEO industry responded by picking it apart…